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KRONABY add the 41mm APEX to their collection

Connected watch brand Kronaby have announced two new versions with two variants of their APEX watch. For the very first time the popular model will be available in a 41mm case.

Customers will have the choice of a stainless-steel case with a vertically brushed gunmetal plated dial and a model with a black case and black circular brushed dial. Multiple aesthetic updates include a 2-layered sandwich construction; the numbers and indexes are now cut through the brushed top brass plate.

Both models have the option of either a 20mm Italian vegetal tanned leather strap or a solid metal bracelet, with solid folding buckles. The straps are equipped with the quick release spring bar pins to easily replace and update designs. Alternatively, swap for Kronaby’s payment strap.

As all APEX’s in the collection, the new 41mm models, contain the Kronaby developed connected movement BT003 and has a battery life up to 2 years.

All Kronaby watches are connected to the user-friendly application, just recently rated 4.5/5 and 4.6/5 in Google Play Store and App Store. The app provides the customer with a personalised tailored watch experience and opens them up to a world of relevant smart features such as; filtered notifications, music control, find my phone and much more. All with the goal to help you stay connected but not distracted.

New features are being constantly evaluated and carefully selected based on this vision, as well as the feedback from our users. Unreleased features are tried and tested in the newly launched light-testing program ‘Kronaby LABS’. Here, avid fans of the brand can sign up and test exclusive features before they are released.

Mats Larsson, Global Product Manager, says “The APEX design has been a big success on the market and easily one of our most popular models. The most noticeable update to the APEX are the Arabic numbers. The 3, 9 and 12 have been increased in size to give the face a distinguishing appearance. We are confident that the new modern and sleek ascetic will be a perfect addition to the portfolio.”

Kronaby´s Global Ambassador, actor Matias Varela adds, “Since I first joined Kronaby back in April I have been astonished by the tech-infused and fashion-forward design the collection offers. The new APEX is no exception, it contains everything I like in a watch, a sleek and contemporary design, the perfect size as well as the carefully selected range of features I can tailor to fit my way of living a connected but not distracted life”

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